How to Attract Long-Term Tenants in Santa Barbara

Long-term tenants are the foundation of stable rental income. They reduce turnover costs, keep your property in better condition, and help you avoid the stress of constantly re-leasing.

Here’s how we help our clients secure and keep great renters:

1. Strategic Pricing

We set rents that are competitive but profitable—ensuring your property appeals to quality tenants who will stay long-term.

2. Proactive Maintenance

Clean, well-maintained properties make tenants feel valued. Our regular inspections and quick repairs encourage loyalty.

3. Renewal Incentives

A small upgrade, fresh paint, or a minor rent concession can persuade a great tenant to sign another year’s lease.

4. Strong Communication

We handle tenant requests promptly and professionally, building trust that makes tenants want to stay.

5. Creating a Home

We help owners make small, strategic improvements—like modern fixtures or upgraded landscaping—that transform a rental into a home tenants don’t want to leave.

✨ At King & Company, we don’t just fill units—we build lasting tenant relationships that keep your property profitable year after year.Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.